What those climate change polls mean

There was a second poll recently, this time from WashPost/ABC, on how fewer Americans "believe" in climate change. (Note: 72% think climate change is happening, while 76% say at least some action needs to be taken. Go figure).

The environmentalists are losing the message war and industry is winning! Or something.

But David Roberts has a good piece about how that misses the point, and we should look at these poll results a bit differently.

If I can’t convince a guy standing in a downpour that it’s raining, seems to me the dumbass in the rain is the story, not my poor messaging.