Gourmet

The Post had an interesting article today on the end of Gourmet magazine. Conde Nast was planning on cutting something, and Gourmet was arguably the biggest name it announced it would drop. And that's even though its "circulation had held, dropping only 1 percent in the first half of the year, to 978,038." But: "It's ad pages fell 34.5 percent in the first half of 2009." The article makes the case that Gourmet was doing a lot of things right to hold those readers, but that in today's world, as Bob Garfield puts it to them, "Your content can be flawless and you can still fail."

Update: the Boston Globe editorial page sees it the opposite way, weighing in with a snarky piece ("Gourmet Magazine, 1941-2009: A recipe for obsolescence").